Building and sustaining competitive advantage all boils down to one thing – how much quicker at learning are we than our competition.
Going faster isn’t just about putting in the hours. It’s about working smarter.
More productively, together.
Steve Jobs had an interesting approach to personal performance – he approached each day like it was his last. If it didn’t move the dial. He didn’t do it.
And county swimmer (as he was then), Marc Woods, is one of the few people you’ll likely meet who found his fight with bone cancer to be a deeply motivating experience. Whilst he lost his left leg in the process – the day after his stitches came out, Marc was back in the pool.
For Marc it was all about a wake up call. He didn’t know how things were going to pan out for him but he did know that his big target was to be the fastest swimmer that he could be. If he focused on being the best he could possibly be – then he stood a real shot of Olympic gold.
Not only was Marc able to go faster than his competitors but within a year of his amputation he was swimming faster with one leg than he was when he had two.
In Marc’s 17 years of competition he won a staggering 12 Paralympic medals from 5 Games (including 4 Golds). Take a look at this inspirational speech by Mark…